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The Upper Cervical Marketing Podcast

The Upper Cervical Marketing Podcast provides upper cervical doctors and students with an upper cervical chiropractic podcast that is actionable information from upper cervical leaders who are currently extremely successful in practice. We interview top doctors who practice all upper cervical techniques including Advanced Orthogonal, Atlas Orthogonal (AO), Blair, EPIC, Knee Chest, NUCCA, Orthospinology, Toggle, TIC, Quantum Spinal Mechanics (QSM3) and more. We also do episodes focused exclusively on upper cervical practice growth strategies for chiropractors at every stage of practice growth. You are looking for the top chiropractic podcasts you have found what you need to grow your upper cervical specific practice.
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Now displaying: 2020
Dec 21, 2020

In this UCM Podcast, Dr. Bill Davis hosts Dr. Max Pohl of Balance Chiropractic in Colorado Springs, Colorado. We discuss have you purchased a successful practice and was able to double it in a relatively short time. He also shares how he was able to double his fees as well!

Dec 7, 2020

In this UCM Podcast, Tony Hook hosts Dr. Patricia Gregg of Back n Balance in Austin, Texas. We discuss her journey into Chiropractic, the rapid growth she saw, and working with a team of associates. She also shares something new that is on the horizon! Join us to hear her insights into having a healthy practice that puts patients first; while making sure to keep up on your own health and wellbeing.  

Nov 16, 2020

In this UCM Podcast, Dr. Bill Davis interviews Dr. Gordon Hasick of the Britannia Clinic in Calgary, Alberta. We discuss how Dr. Hasick has made a commitment to lifelong learning that has helped him build an extremely successful practice over the last four decades. Dr. Hasick also shares the personal leadership characteristics that have helped him continue to enjoy practice for the last 40 years.

 

Nov 2, 2020

In this UCM Podcast, Tony Hook interviews Dr. Bill Davis about how to market to become or grow a million-dollar practice. We discuss how Dr. Davis has developed a new system specifically designed for high-performing practices or highly competitive markets to dominate online.

Oct 19, 2020

In this UCM Podcast, Dr. Bill Davis interviews Dr. Jason Sabo of Inside Out Chiropractic Center in Edmonton, Alberta. We discuss how Dr. Sabo has been able to build a practice that consistently sees 1000 patient visits per week through proper staffing, systems and mindset.

Oct 5, 2020

In this UCM Podcast, Tony Hook interviews Dr. David Packer of Precision Spinal Care in Chesapeake, Virginia. We discuss how he effectively uses the internet and professional referrals to bring consistent success and steady growth to his practice. Join us to hear the strategies he uses to create and cultivate professional relationships. Dr. Packer also touches on how he empowers his team to work together and have laser focus. The end result is a thriving practice!

Sep 21, 2020

In this UCM Podcast, Dr. Bill Davis interviews Dr. Christopher Wolff of Vitality Specific in Seattle Washington. We discuss how Dr. Wolff has been able to build and sell six chiropractic practices to his associates while still building an incredible flagship practice.

Sep 7, 2020

In this UCM Podcast, Tony Hook interviews Upper Cervical Doctor and Co-Founder of EPIC Clinics, Dr. Stan Pierce Jr. They discuss the heart and journey of the EPIC technique, how vision and drive have made a huge difference, and the plans to effectively reach the world with upper cervical care. Listen in to hear how Dr. Stan has been able to grow a movement to elevate upper cervical doctors and help chiropractic students charge strong right out of the gate.

Aug 17, 2020

In this UCM Podcast, Dr. Bill Davis interviews Dr. Julia Radwanski of Vital Head and Spine in Pasadena California. We discuss how Dr. Radwanski has found a great fit for her personality and strengths as an associate in this thriving practice. We also discussed the many opportunities that students today have to find success in upper cervical chiropractic practice.

Aug 3, 2020

In this UCM Podcast, Tony Hook interviews Dr. Matthew McNally who practices in Tomah, Wisconsin. We discuss his journey into upper cervical care and his unique approach to serving others with specialized care. Listen in to hear how this has worked for Dr. McNally to bring about an entirely referral-based practice with multiple doctors and a waiting list. Lives are being changed!

Jul 20, 2020

In this UCM Podcast, Dr. Bill Davis interviews Dr. Noel Lloyd of Five-Star Management. We discuss how Dr. Lloyd is coaching his five-star clients to have their best year ever in 2020. We discussed alternative marketing methods, associate attraction and training, and more in this timely podcast.

Jul 6, 2020

Drs. R.T and Amy Holliday on the Upper Cervical Marketing Podcast

In this UCM Podcast, Tony Hook interviews Drs. R.T. and Amy Holliday of Upper Cervical Health & Restoration in Seneca, South Carolina. We discuss how this dynamic husband and wife team have overcome obstacles and worked together to cultivate sustainability in their practice. Learn steps you can take to have a healthy practice even amidst difficult seasons. And have fun doing it!

Jun 15, 2020

In this UCM Podcast, Dr. Bill Davis interviews Dr. Terry McCoskey, of Living Well Spine Center in Fairborn, Ohio. We discuss how Dr. McCoskey’s practice dipped for a few weeks but is now booming again and how you can too. We also discussed the power of purpose during this challenging time.

Jun 1, 2020

Dr. Bill Davis and Tony Hook on the Upper Cervical Marketing Podcast

In this UCM Podcast, Dr. Bill Davis and Tony Hook of Upper Cervical Marketing discuss how to get your Upper Cervical Practice back on track as quickly as possible with five important steps.

We also discuss our Performance Review Resource Kit to help you plan for success in 2020.

With the Performance Review Resource Kit you will receive these helpful tools:

  • Performance evaluation review form
  • Team member feedback form
  • KRA/KPI self-assessment template
May 18, 2020

Dr. Justin Brown on the Upper Cervical Marketing Podcast

In this UCM Podcast, Dr. Bill Davis interviews Dr. Justin Brown, of Friends and Family Spinal Care in Coral Springs Florida. We discuss how Dr. Brown’s upper cervical practice continues to thrive in the midst of this COVID 19 crisis by positioning his clinic as an oasis of health where patients can get away from the anxiety and worry of everyday life.

We also discuss our Meeting Resource Kit to help you plan for success in 2020.

With the Meeting Resource Kit you will receive these helpful tools:

  • Weekly "Level 10" Meeting Agenda Template
  • Quarterly Planning Meeting Agenda Template
  • 1 on 1 Meeting Tracking Form
  • Annual Strategic Planning Meeting Agenda Template
May 4, 2020

In this UCM Podcast, Tony Hook interviews Dr. Tad Norris, of Johnson Spinal Care in Apple Valley, Minnesota. We discuss how Dr. Tad made a shift in his mindset to effectively achieve the BEST. Big and positive results have flowed into the practice, his patients and even his family. A big game-changer!

Apr 20, 2020

In this UCM Podcast, Dr. Bill Davis interviews Dr. Chase O’Keefe, of Northern Roots Family Spinal Care in Clear Lake, Wisconsin. We discuss how Dr. O’Keefe sold his brand-new practice after only two years and moved to a new location in a nearby town and tripled his practice! Dr. O’Keefe discusses the importance of his mindset in his new location and personal network. This is a very important interview for students, new doctors, and doctors considering a relocation.

We also discuss our Meeting Resource Kit to help you plan for success in 2020.

With the Meeting Resource Kit you will receive these helpful tools:

  • Weekly "Level 10" Meeting Agenda Template
  • Quarterly Planning Meeting Agenda Template
  • 1 on 1 Meeting Tracking Form
  • Annual Strategic Planning Meeting Agenda Template
Apr 6, 2020

In this UCM Podcast, Dr. Bill Davis and Tony Hook discuss the important modifications you must make to your marketing strategy during this time to continue to connect with those that are sick and suffering during this coronavirus panic.

Mar 16, 2020

In this UCM Podcast, Dr. Bill Davis interviews Dr. Robert Brooks, of the Taking Care of People Seminars. We discussed how Dr. Brooks teaches his students how to facilitate patient learning and encourage patients to answer their own questions for greater impact.

Mar 2, 2020

In this UCM Podcast, Tony Hook interviews Dr. Joe Parpala of Hermantown, Minnesota. We discuss how Dr. Joe is bringing hope and healing to his entire community. Understanding yourself and your purpose, communicating UC care, keeping passion and priorities, while pursuing excellence. The result is changed lives!

Feb 17, 2020

In this UCM Podcast, Dr. Bill Davis and Tony Hook from Upper Cervical Marketing review top moments and highlights from our first 100 episodes. We specifically look at personal mastery, practice mastery, and growth mastery episodes that can have the greatest impact on your practice and your life!

Feb 3, 2020

Dr. Kurt Sherwood on the Upper Cervical Marketing Podcast

In this UCM Podcast, Dr. Bill Davis interviews Dr. Kurt Sherwood, of Restoration Spinal Care in Renton Washington. We discussed how Dr. Sherwood has consistently pursued excellence in all areas of his practice and has achieved better and better results over 30 years of practice!

We also discuss our Hiring Resource Kit to help you assess and higher your ideal team players in 2020.

With the Hiring Resource Kit you will receive these helpful tools:

  • "DISC" assessment and explanation for assessing potential candidates
  • Ideal team player self-assessment 
  • Position agreement template to communicate expectations
Jan 20, 2020

Charlie Winn on the Upper Cervical Marketing Podcast

In this UCM Podcast, Dr. Bill Davis interviews Charlie Winn of Liine. We discussed how Charlie and his team have developed a software to help your front desk CA to schedule twice as many new patient opportunities!

We also discuss our Life Score Assessment to help you determine the areas of your life and practice that need to improve in 2020.

What you'll receive with the Life Score Assessment:

  • Assessment to determine where you are in each of the major domains of life
  • Use your score to make improvements
  • Access to the LifeScore Blog for additional background and information
Jan 6, 2020

In this UCM Podcast, Dr. Bill Davis interviews Dr. Ed Gigliotti of Rochester New York. We discussed how Dr. Gigliotti and his team combine passion and systems to see over 400 patient visits per week!

We also discuss our Life Score Assessment to help you determine the areas of your life and practice that need to improve in 2020.

What you'll receive with the Life Score Assessment:

  • Assessment to determine where you are in each of the major domains of life
  • Use your score to make improvements
  • Access to the LifeScore Blog for additional background and information
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