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The Upper Cervical Marketing Podcast

The Upper Cervical Marketing Podcast provides upper cervical doctors and students with an upper cervical chiropractic podcast that is actionable information from upper cervical leaders who are currently extremely successful in practice. We interview top doctors who practice all upper cervical techniques including Advanced Orthogonal, Atlas Orthogonal (AO), Blair, EPIC, Knee Chest, NUCCA, Orthospinology, Toggle, TIC, Quantum Spinal Mechanics (QSM3) and more. We also do episodes focused exclusively on upper cervical practice growth strategies for chiropractors at every stage of practice growth. You are looking for the top chiropractic podcasts you have found what you need to grow your upper cervical specific practice.
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Now displaying: December, 2023
Dec 25, 2023
In this bonus episode of the UCM Podcast, Dr. Bill Davis discusses 7 traps to avoid when adding a second associate to your upper cervical practice. Here is what you can expect from this special episode for Upper Cervical Docs:
  • How to develop effective ASSOCIATE RECRUITMENT STRATEGIES to consistently generate quality candidates
  • How to make sure that you ACTUALLY NEED ANOTHER ASSOCIATE instead of just hiring another CA or office manager
  • Which 3 DOCTOR MODEL to choose for your practice, personality blend and culture How to determine if you are COLLECTING ENOUGH each month to afford a 2nd associate
  • How to set expectations with CLEARLY DEFINED RESULTS, METRICS AND BONUSES (KRA's, KPIs etc.)
  • How to develop SYSTEMS THAT DON'T DEPEND ON YOUR PERSONALITY to succeed
  • What you need to do to make sure you have ENOUGH NEW PATIENTS to fill all 3 of your schedules
  • How to make sure your OVERHEAD ISN'T CREEPING OUT OF CONTROL before bringing on another high paid team member
  • How to develop a TRAINING SYSTEM for your associates and all your team members to thrive
  • What you need to FOCUS ON NOW in order to grow to the next practice growth stage... and much, MUCH More!
Dec 18, 2023

Join Dr. Bill Davis and Tony Hook as we discuss the 2023 Upper Cervical Practice Survey Results. You can get the full results and analysis based on your current practice growth stage at https://uppercervicalmarketing.com/blog/2023-upper-cervical-practice-survey-results/. Go team upper cervical!

Dec 4, 2023

Dr. Dennis Fiorini joins us on the Upper Cervical Marketing Podcast from Fiorini Chiropractic Center in Tallahassee Florida. In this UCM Podcast, Dr. Bill Davis and Dr. Fiorini discuss how he has been able to grow his upper cervical practice through relationship building, team training, and communication. We talked about the importance of consistency and focus in practice. Stay on mission with us and get fired up! Go team upper cervical!

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